Marketing Research Analyst

Job Description

Responsibilities:

• Analyze qualitative and quantitative data from internal and external sources to generate actionable insights.
• Develop comprehensive analytical reports and professional executive summaries to support strategic decision-making.
• Monitor and interpret market trends, consumer behavior, and competitive activities.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Statistics, or a related field.
• At least 5 years of experience in market research, data analysis, or a related role.
• Proven experience in data analysis, preferably in a market research context.
• Proficiency in data analysis software such as SPSS, SAS, or similar.
• Excellent written communication skills, especially in crafting executive summaries.
• Positive spirit, professional attitude, and ability to work under stress.
• Ability to manage multiple projects simultaneously and meet tight deadlines.