Job Description
The digital marketing specialist will be responsible for implementing and managing the company's social media and helping to develop marketing campaigns that promote our brand, products, and services; and play a crucial role in enhancing our online presence on our digital platforms.
Key Responsibilities:
- Develop and implement social media strategies to align with business goals.
- Execute and optimize digital marketing campaigns across various social media channels.
- Produce engaging and create relevant content for Company social media, and other digital platforms.
- Monitor social media performance and provide regular reports.
- Conduct market research to identify trends, target audiences, and competitor activities to inform marketing strategies.
- Collaborate with other stockholders (customer relations, sales, etc.) to manage reputation, identify key players, and coordinate actions.
Requirements:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in digital marketing or a related role.
- Knowledge of online marketing channels.
- Analytical and multitasking skills.