سرپرست برند

Job Description

• Implement brand and product projects in terms of all marketing composite elements in line with the brand program:

1. Product (achieving product and packaging required quality standards).
2. Communication (achievement of specified goals (campaign).
3. Pricing (ensuring price implementation).

• Cooperate in product and brand planning stages in terms of goals, strategies, and execution plans.
• Collaborate with marketing manager in market evaluation, including industry and technology development, competition, consumer/consumption trends, macroeconomics, world trade changes, advertising, and media activities.
• Collaborate with the marketing director on responsibility for major reports: follow up on brand trends (in the market), share posting, and development of new products (in the market).
• Track and monitor the brand budget in accordance with the purchase policy of the marketing manager and district department manager.
• Ensure that the activities in the relevant table are carried out in accordance with the program and that the schedule is updated on a monthly basis.
• Analyze and report CRM data.
• Responsible for the marketing budget for the relevant brand and ensuring that the expenditure is in accordance with the budget.
• Perform monthly business visits, monitor brand performance in the field, collect consumer and buyer opinions, and prepare a visit report in order to share the findings.
• Analyze actual sales figures at the end of each month to identify/highlight any issue or gap compared to the goal.

Requirements:

• Creative thinking.
• Ability of budget allocation and management.
• Strong analytical thinking.
• Experience in and understanding of market research.
• Team working skills.
• Advanced in MS Office.
• Familiarity with Photoshop.