مدیر محصول (مکمل‌های دارویی)

Job Description

• Communicate product benefits to all the relevant customers to achieve predetermined sales and profit margins.
• Reinforce and grow customer loyalty to our products.
• Prepare and present a marketing business plan (strategy) per product on an annual basis.
• Create and execute product tactical plans within specified time frames via the sales force and measure quantitatively and qualitatively thereafter.
• Prepare briefs to advertising agencies as and when required; to select the most effective campaign via market testing of concept and message.
• KOL and opinion leader contact to maximize Darmanyab product performance in the respective therapeutic field.
• Comply with relevant legislation, ethical standards, and company policies.
• Liaise with relevant staff in medical, regulatory affairs, sales, and other functions to ensure that cross-functional communication is of high quality and that company goals are met.
• Maintain and improve product knowledge of the salesforce and field managers and continually update knowledge on the product, competitors, and therapeutic area
• Achieve targets for sales, profit contribution, and market penetration for an assigned product(s).
• Measure and monitor new campaigns for their effectiveness by individual customers or groups via the integrated market information system.
• Allocate optimal resources to the specified brand and ensure that resource allocation is in harmony with identified key success factors.
• Set budgets for and control allocated promotional expenditure for the product(s).