SEO Strategy: Develop and implement comprehensive SEO strategies aligned with overall business objectives.
Keyword Research: Analyze and identify high-traffic and relevant keywords to optimize content.
On-Page SEO: Optimize website content, including titles, meta descriptions, headers, and internal linking structures.
Off-Page SEO: Build high quality backlinks, engage in outreach activities, and foster relationships with external websites.
Technical SEO: Improve technical aspects of the website, such as site speed, mobile-friendliness, and XML sitemaps.
Analytics & Reporting: Track, analyze, and report key performance metrics, including organic traffic, rankings, and conversions.
Stay Updated: Keep up with the latest trends, algorithms, and best practices in SEO.
Collaboration: Work closely with content marketers, web developers, and other team members to ensure SEO best practices are implemented across all digital channels.
Project Management: Manage multiple SEO projects simultaneously, prioritize tasks effectively, and meet deadlines.
Requirements:
Proven experience in SEO with a strong understanding of search engine algorithms and best practices.
Excellent analytical skills with the ability to interpret data for strategic decision-making.
Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, KWFinder, Ahrefs, and similar platforms.
Knowledge of HTML, CSS, and JavaScript is a plus.
Passion for digital marketing and a commitment to staying updated on industry trends.
Ability to work independently and collaboratively within a team.