CRM Specialist - FoodRo

Job Description

In the story of Snappfood, we believe in creating value that goes beyond the ordinary. We are willing to establish innovative tendencies and are eager to have you on our team to help us get through our business challenges with creativity, intelligence, and agility. We are waiting for you to continue this story.

Responsibilities:

• Maintain and update customer data in the CRM system to ensure accuracy and reliability.
• Evaluate customer data to identify trends, improve segmentation, and develop tailored marketing strategies.
• Track and analyze KPIs such as Orders, Customer Acquisition Cost (CAC), Cost Per Order (CPO), Conversion Rate, Net Merchandise • Value (NMV), and Churn Rate to assess performance and suggest improvements.
• Work closely with sales, marketing, and creative teams to execute targeted campaigns and develop impactful marketing assets.
• Design and execute customer loyalty programs to drive retention and engagement.
• Provide analytical reports and actionable insights to management to support decision-making.

Requirements:

• At least 2 years of relevant experience in CRM or marketing.
• Proficiency in marketing automation tools like WebEngage and CRM systems.
• Basic knowledge of Marketing Automation and e-CRM concepts.
• Familiarity with analytical tools such as Google Analytics and expertise in segmentation frameworks like RFM.
• Strong reporting and documentation skills with proficiency in Microsoft Office (Excel, PowerPoint, etc.).
• Strong analytical and problem-solving abilities to handle complex customer data and deliver actionable insights.
• Excellent communication and interpersonal skills to collaborate effectively across teams and present findings to stakeholders.
• Organizational and time management skills to manage multiple tasks and meet deadlines.
• A proactive and adaptable mindset to thrive in a dynamic, fast-paced environment.

Benefits:

• Credit for gym, therapy, and internet costs.
• Social security and complementary insurance.
• Educational platform for advanced courses.
• Snappfood's discount codes.
• Loans.