Work on diverse projects and media using various software to create innovative graphic designs aligned with business goals.
Collaborate with managers to ensure designs align with organizational standards, brand expectations, and effectively convey ideas.
Operate both independently and collaboratively with the marketing team to manage multiple projects simultaneously while meeting deadlines and budget constraints.
Analyze existing processes, identify inefficiencies, and develop solutions to enhance design workflows.
Maintain and update internal databases for design assets, including photography and video libraries.
Partner with teams or clients to brainstorm and strategize on materials such as web pages, presentations, signage, newsletters, and marketing collateral.
Transform strategic direction into compelling designs that adhere to established brand guidelines.
Conceptualize and execute designs by leveraging expertise in color theory, typography, layout, and imagery.
Oversee the preparation and uploading of project materials, ensuring adherence to content management best practices.
Stay informed about market trends and historical design principles to guide creative decision-making.
Collaborate with copywriters and creative directors to finalize high-quality designs.
Required Skills:
Experience: Minimum of three years of proven graphic design experience with a strong portfolio showcasing illustrations, graphics, and multimedia work.
Technical Proficiency: Expertise in design software such as Adobe InDesign, Illustrator, and Photoshop.
Advertising Expertise: Skilled in designing static and animated advertising banners optimized for various platforms.
Print Knowledge: Familiarity with offset and digital printing standards for designing printed materials.
Attention to Detail: Keen aesthetic sensibility with an eye for detail and precision.
Communication: Strong verbal and written communication skills for effective collaboration and feedback integration.
Time Management: Ability to work systematically and meet tight deadlines across multiple projects.
Education: Degree in Design, Fine Arts, or a related field (preferred but not mandatory).