Lead the creative direction and vision for marketing campaigns, ensuring alignment with brand guidelines and objectives.
Conceptualize and develop creative strategies that effectively communicate the brand's message and engage the target audience.
Collaborate with cross-functional teams including copywriters, designers, and marketers to execute creative concepts.
Provide guidance and feedback to designers, ensuring high-quality visual assets that meet project requirements.
Stay updated with industry trends and emerging design techniques to drive innovation in visual storytelling.
Develop visually compelling and aesthetically pleasing designs for various l marketing assets such as websites, landing pages, social media graphics, billboards, and brand book CI.
Collaborate with marketing and sales divisions in creating marketing plans and aligning team priorities with business objectives so that high-quality work is delivered on time and on budget.
Collaborate with marketing and sales divisions in creating marketing plans and aligning team priorities with business objectives so that high-quality work is delivered on time and on budget.
Requirements
Proficiency in visual communication principles and techniques, including layout, composition, color theory, typography, and graphic design.
Ability to effectively convey brand messaging and evoke desired emotions through visual elements.
Strong leadership skills to provide creative direction and guide the team in developing compelling and innovative digital marketing visuals.
Ability to translate brand objectives into creative concepts and strategies.
Proficiency in industry-standard design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Knowledge of design tools specific to digital platforms, such as prototyping software and motion graphics tools and Figma is a pulse.
+10 years of professional experience in graphic design.
Proficiency with design software such as Adobe Photoshop.
Strong creative vision with attention to business objectives.