Job Description
The Medya Advertising Agency, with 25 years of continuous activity in advertising, marketing, and brand development, is currently one of the companies within the Sunich Group and plays a key role in advancing the group’s goals alongside other companies.
Responsibilities:
- To create a clear, efficient, measurable, and operatable digital marketing strategy and plan to fulfill the client's marketing objectives based on brief and available assets.
- To cooperate with internal teams (social media admins, media team members, creative team) to combine communication and digital marketing strategy and creative ideas into a measurable and specific activation plan and execute activities based on set milestones and detailed timeline according to the plan.
- To provide, present, and support an activation plan, reason with clients to support decisions, define estimated KPIs and cooperate to understand project needs accurately.
- To benchmark and stay updated on both national and international marketing platforms.
- To stay updated on social/online platforms, available features, and new opportunities.
- To perform research on the target audience and gain insight into their behavior and needs.
- To execute and maintain the finalized and detailed activation plan and timeline to reach planed KPIs.
- To regularly monitor ongoing campaigns and clients' social platforms' status and optimize activation plan based on daily results.
- To provide an insightful and convincing report and share it with the client and team members to measure the success of the project and optimize future activities.