Job Description
Are you a forward-thinking digital marketing strategist with a passion for creativity and a strong analytical mindset? Join our team and play a pivotal role in shaping the digital future of our advertising agency.
Key Responsibilities:
- Develop, implement, and optimize comprehensive digital marketing strategies to achieve business objectives.
- Conduct market research and competitive analysis to identify opportunities and threats in the digital landscape.
- Create and manage digital marketing campaigns across various channels, including social media, web, and search.
- Analyze campaign performance data to provide insights and recommendations for improvement.
- Collaborate with creative teams to produce engaging content that resonates with target audiences.
- Maintain strong relationships with clients and provide strategic guidance on their digital marketing initiatives.
The Ideal Candidate Will Possess:
- A deep understanding of digital marketing channels and their strategic application.
- Proven experience in developing and executing successful digital marketing campaigns.
- Strong analytical skills to assess campaign performance and drive data-informed decisions.
- Excellent communication and presentation skills to engage clients.
- A passion for staying updated on digital marketing trends and technologies.
Requirements:
- Bachelor’s degree in Marketing, Business, or a related field; an MBA is a plus.
- Proven experience in digital marketing strategy development and execution.
- Strong understanding of digital marketing tools, analytics platforms, and SEO/SEM practices.
- Exceptional written and verbal communication skills, for storytelling.
- Ability to analyze data and derive actionable insights to inform marketing strategies.
- Experience with content marketing and social media management.
- Knowledge of the advertising industry and trends is highly desirable.
- Experience working with diverse brands and campaigns is a plus.
