Job Description
We are currently hiring a performance marketing manager with a successful track record to drive revenue, user acquisition, and brand awareness.
Description/Tasks:
- Creating and executing a strong performance marketing strategy and execution plan.
- Developing and managing digital prospecting and remarketing campaigns.
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC.
- Implementing A/B testing and conversion rate optimization.
- Ensuring successful planning, execution, and optimization for key traffic KPIs via paid channels.
- Identifying and testing new channels to continue to meet or exceed established critical metrics.
- Implementing lead generation strategies.
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
- Staying updated with the latest performance marketing trends and technologies.
Job Benefits:
- Loans.
- Health insurance.
- Game room.
- Snacks.
- Breakfast.
- Lunch.
- Occasional packages and gifts.
- Learning stipends.
- Resting space.
Requirements/Skills:
- A degree in Marketing, Business Administration, or a related field.
- Prior experience in a similar role.
- Solid expertise in campaign and channel analysis and reporting.
- A solid working experience with Google Ads, Analytics, Tag Manager, and Looker Studio.
- Experience working with email marketing tools such as Mailerlite.
- Proficiency in setting up team OKRs based on primary business objectives.
- Budget allocation and management for all advertising channels.
- Excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights and recommendations.
- A highly goal-oriented individual and have excellent communication skills.
- Open-minded, curious, and a strong problem-solver.
