سرپرست بازاریابی خریداران

Job Description

• Design and execute shopper marketing projects aligned with each brand's strategies.
• Manage TM budgets in alignment with the marketing and TM budgeting team.
• Initiate and execute market research, analyze data, and take action accordingly.
• Design and implement promotion with clear KPIs and track its efficiency afterward.
• Scan channels for opportunities to engage shoppers ahead of the competition.
• Provide team facilities and required equipment (uniforms, brandings, etc.).
• Manage POSM vendors – negotiation to execution.