Assistant Brand Manager

Job Description

• Review information about market trends to help the MMP decision-making process within the brand category.
• Support brand plan implementation: cooperation with a creative agency on different projects.
• Review information about market trends and use that information to help inform MMP recommendations for business decisions.
• Help to shape the public image of the company and its products through branding strategies that are used for promotional or informational purposes.
• Assist in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.
• Assist in the development of the overall marketing plan, advertising, and other creative plans in support of building brand awareness and performance and plan to create synergy between them.
• Co-monitor designing process and managed the production process of advertising material and provided critical evaluation and suggestions.
• Co-monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.
• Assist brand manager to develop and optimize marketing campaigns (product launching and promotion).

NOTE:

• The interview process with the shortlisted candidates will be started from early OCT 2024 onwards.

Requirements:

• Knowledge of the FMCG industry and IMF in particular.
• Knowledge of sales and marketing principles.
• Problem-solving and thinking out of the box skills.
• Communication skills.
• At least 5 years of related experience in a similar FMCG or pharmaceutical company.
• At least a Bachelor's degree in related medical fields.