Job Description
- Collaborate with the marketing team to develop comprehensive campaign strategies aligned with business goals.
- Key person in driving end-to-end project management for every marketing campaign both offline/online.
- Conduct market research and competitive analysis to identify opportunities and trends.
- Management of CRM system to ensure the accuracy of customer database.
- Manage campaign budgets and ensure efficient allocation of resources.
- Collaborate with cross-functional teams (studio, communication, performance marketing, and content) to ensure campaign alignment and success.
- Track and analyze campaign performance using analytics tools and key performance indicators (KPIs).
Requirements
- At least 3 years of experience in marketing or equivalent, preferably in handicrafts, social businesses, or non-profit companies.
- Strong project management and organizational skills.
- Creative thinking and the ability to develop innovative marketing strategies.
- Ability to deliver on multiple projects with firm deadlines in a rapidly changing environment.
- Exceptional communication and collaboration skills, with the ability to work effectively with cross-functional teams.
- Analytic mindset with the ability to measure marketing KPIs.
- Problem-solving ability.
- Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Knowledge of digital marketing channels and platforms, including SEO, ECRM, and social media.
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