Digital Marketing Strategist

Job Description

Responsibilities:

• Develop and implement comprehensive digital marketing strategies.
• Manage PPC campaigns and advertising on Google Ads and Facebook Ads.
• Oversee social media platforms and drive engagement.
• Perform technical SEO tasks and optimize website content for search engines.
• Create and manage email marketing campaigns.
• Utilize Google Analytics for performance tracking and reporting.
• Conduct market research to identify trends and opportunities.
• Collaborate with the creative team to develop compelling marketing materials.
• Generate SEO copywriting for various digital platforms.
• Ensure all marketing activities comply with business ethics.
• Communicate effectively with team members and stakeholders.
• Solve problems and make data-driven decisions.
• Manage CRM systems and analyze customer data.
• Use Excel for data analysis and reporting.

Requirements:

• Proven experience in digital marketing strategy and execution.
• Strong knowledge of email marketing, PPC advertising, and social media management.
• Expertise in technical SEO and SEO copywriting.
• Proficiency in Google Ads and Google Analytics.
• Experience with Facebook advertising.
• Excellent communication and problem-solving skills.
• Ability to work with CRM tools and perform numerical analysis.
• Familiarity with ethical business practices.
• Knowledge of enneagram is a plus.