Join Bel Rouzaneh, a leader in the FMCG industry, as a trade marketing expert focused on retail excellence. This role demands an experienced professional to enhance our brand presence and ensure optimal retail performance.
Responsibilities:
Develop and implement trade marketing strategies to enhance brand visibility in retail outlets.
Collaborate with sales and product teams to create promotions that drive sales and enhance customer engagement.
Analyze market trends and consumer behavior to identify opportunities for brand growth.
Monitor competitor activities and adapt strategies to maintain a competitive edge.
Coordinate with merchandising teams to optimize product placement and presentation in retail settings.
Track and report on key performance indicators to assess the effectiveness of trade marketing initiatives.
Build and maintain strong relationships with retail partners to ensure consistent brand messaging and execution.
Requirements:
Proven experience in trade marketing, advertising, market research, or branding.
Strong understanding of the FMCG industry and retail environments.
Excellent analytical skills and ability to interpret data to make informed decisions.
Exceptional communication and relationship-building abilities.
Creative problem-solving skills and attention to detail.