Commercial Development Team Lead – Coffee

Nestle Iran Tehran

Posted 2 months ago

Job Description

POSITION SNAPSHOT

Location: Tehran - Islamic Republic of Iran;
Company: Nestlé Iran - Tehran Office; Full-Time;

POSITION SUMMARY

Implement and execute a compelling category story that is adapted from the Cluster/BU direction by being the go-to expert on the ground, representing the category’s interests and direction while working closely with key stakeholders on building, implementing, and monitoring the category performance and delivering on the shopper agenda.

A DAY IN THE LIFE …

  • Drive category expertise on the ground while representing the category and support sales and BU to win in the market influence the customer agenda and win with shoppers.
  • Gather and share shopper insights and understanding while adapting actions within the retail landscape while identifying and actioning opportunities based on prioritized channels to execute key category initiatives.
  • Manage category gaps on the channel/customer level by recommending a course of action with the sales community to deliver on category objectives.
  • Monitor and analyze competitive activities in the trade and recommend/adjust the category’s commercial activities to drive a positive ROI.
  • Drive category/customer data analytics while assessing performance and driving actionable plans alongside the country’s management team to deliver on category objectives.
  • Establish category drivers for coffee in Iran in line with MENA cat.
  • Ensure flawless trade activations, handling A&P tasks.

What Will Make You Successful?

  • At least 3 years of managerial experience in marketing or sales within the industry with key deliverables of trade marketing and in-store execution.
  • Demonstrated high-level leadership/project management/execution at the point of sales/purchase.
  • Interrupting potential shoppers/consumers through understanding of where/when/how to engage. (i.e. product trials at universities).
  • Understanding of the coffee business with a background in a relevant field.
  • Higher education in business management and marketing with an excellent track record, in the food and beverage industry.
  • Strong learning agility and analytical skills.
  • Project management skills and ability to motivate, lead, and influence people.
  • A good understanding of digital marketing is a plus.
  • Experience/good understanding of digital media and e-commerce is a plus.

Employment Type

  • Full Time

Seniority

Details

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