We are looking for an experienced and creative Marketing Manager to join our team. The successful candidate will be responsible for planning, developing, implementing, and managing all aspects of our marketing strategy.
Formulate, develop, and implement a comprehensive B2B marketing strategy to increase brand awareness, increase sales, and improve customer engagement.
Manage and oversee all marketing campaigns including social media, digital advertising, and events.
Manage marketing budgets, track expenses, and oversee the allocation of required resources.
Work closely with the sales team to develop and implement sales and customer acquisition strategies.
Monitor and analyze market trends, consumer behavior, and competitor activity to identify new growth opportunities.
Supervise the design and production of content including brochures, case studies, videos, and website content.
Lead the team under supervision to achieve the set goals.
Requirements:
Bachelor's or Master's degree in Business Administration, Marketing, or related fields.
At least 5 years of relevant work experience.
Adequate experience in B2B marketing in the refrigeration and air conditioning industry or similar fields.
Proven track record of developing and executing successful marketing campaigns.
Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
Ability to create and develop innovative ideas for marketing campaigns.