Product Manager

Job Description

• Review new products of competitors, changes in the package, promotions of competing companies, and marketing activities of competitors.
• Responsible for survey/research relative to market knowledge, customer knowledge, competitor analysis, and consumer analysis, to develop the market opportunities, and update the product mix.
• Responsible for the product management processes and implementation.
• Work with the R&D and sales department on the stage and gate of the new product launch, execution, and follow-up.
• Develop an innovative and well-presented product range that is reputable within the market and intended audience.
• Manage the creation, development, and introduction of new products and services to enhance the current and future product mix.
• Monitor and evaluate the project and its results to improve and optimize the project.
• Prepare statistical and analytical management reports.