Social Media Specialist

Job Description

Responsibilities:

• Develop and implement social media strategies to align with business goals.
• Create, edit, and publish engaging content daily, including images, videos, and captions, tailored for various platforms such as Instagram and LinkedIn.
• Manage, monitor, and engage with followers on social media platforms, responding to messages and increasing interaction.
• Analyze social media performance using statistical tools and adjust strategies accordingly.
• Design and execute creative advertising campaigns using Facebook Ads and other social media platforms.
• Maintain and update the content calendar to ensure consistent and timely posts.
• Utilize Illustrator, Photoshop, and other design tools for photo montage and video editing.

Requirements:

• Proficient in social media management and strategy development.
• Excellent skills in content creation, copywriting, and scenario writing for engaging narratives.
• Understanding social media algorithms for platforms like Instagram and LinkedIn.
• Experience in utilizing Google Analytics for performance analysis.
• Expertise in time management and adhering to set deadlines.
• Strong skills in using design software such as Illustrator and Photoshop.