Ensure adherence to corporate brand guidelines in all marketing activities.
Oversee and quality-check event branding, product packaging visuals, and pharmacy lightbox materials.
Support creative direction for key digital assets, ensuring alignment with visual identity.
Closely monitor the branding integrity of all digital campaigns across landing pages, social media, and digital banners.
Ensure every visual, tone, and message strictly adheres to corporate brand guidelines and updated visual identity.
Collaborate with creative and digital agencies to review and approve designs and layouts before launch.
Act as the final brand checkpoint for digital executions, ensuring consistency across touchpoints.
Provide structured feedback to ensure visuals meet both performance and brand excellence criteria.
Drive internal adoption of brand guidelines through training and toolkits.
Collaborate with pharma operations teams to ensure branding standards are met.
Act as the brand champion within the MCM team.
Requirements:
Bachelor's degree in Marketing, Communications, Design, or a related field.
3+ years of experience specifically in brand management, brand communications, marketing communications, or digital content creation (preferably in pharma or healthcare).
Familiarity with digital marketing tools.
Strong understanding of branding principles and visual identity systems.
Basic knowledge of design tools (e.g., Adobe Creative Suite) is a plus.
Strong attention to detail, project coordination skills, and ability to manage multiple stakeholders.
