Job Description

  • Build marketing programs to support specific marketing objectives across. different channels and segments in support of our overall strategic marketing plan.
  • Market through various channels and segment databases working with large data sets.
  • Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics.
  • Evaluate the impact of marketing programs in achieving their stated objectives.
  • Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications.
  • Partner with creative teams, other internal stakeholders, and external agencies and vendors.
  • Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.

Requirements

  • Experience building complex marketing programs and reporting on the results.
  • Exposure to digital and direct-response marketing.
  • Competence as a creative writer with an eye for great emails and landing pages.
  • Strong project management skills.
  • Strong problem-solving ability, including metrics-driven thinking.
  • Ability to travel as necessary.
  • 5+ years of managerial experience in marketing.
  • Bachelor’s degree in Marketing, or other related fields. 

Employment Type

  • Full Time

Seniority

Details

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