Search Engine Optimization Manager

Job Description

• Develop optimization strategies that increase Monzio's website search engine results rankings.
• Execute tests, collect and analyze data and results, and identify trends and insights in order to achieve maximum ROI.
• Manage the expenses of SEO campaigns, stay on budget, estimate monthly costs, and reconcile differences.
• Work with editorial and marketing teams to drive SEO in content creation and content marketing.
• Set measurable goals that demonstrate improvement in marketing efforts.
• Research and implement search engine optimization recommendations.
• Create and execute a link-building strategy.
• Determine measurable goals that demonstrate improvement in marketing efforts.
• Write compelling and high-quality website content, including blog posts and page descriptions to improve website search results.
• Update content and website links for maximum optimization and search engine rankings.

Day-to-Day Duties:

• Conduct page optimization for search engine marketing.
• Monitor daily performance metrics with SEO tools such as Google Analytics to understand SEO strategy performance.
• Collaborate with others within the marketing department to manage SEO strategy.
• Perform ongoing keyword research, discovery, and optimization for new SEO keywords to use throughout the company website and marketing materials.
• Closely collaborate with the web development team to ensure SEO best practices are properly followed throughout website content.
• Change website architecture, content, linking, and other factors to improve SEO positions for target keywords.