Marketing Specialist

Job Description

• Identify, develop, and implement marketing campaigns and strategies based on knowledge of vision and objectives, market characteristics and trends, target markets, cost/margin factors, demographics, pricing schedules, analyzing data on competitors, and other relevant information.
• Prepare effective sales forecasts and identify areas for improvement.
• Prepare annual cost-effective marketing/tactical plan and budgeting
• Formulate and implement marketing plans and coordinate marketing campaigns with sales activities.
• Coordinate and participate in promotional activities and trade shows.
• Produce all marketing reports for sales and marketing managers.
• Build maintained effective communication and relationships with key business partners.
• Cooperate with the business development unit to identify, evaluate and select key products for company portfolio/plan and manage selected product launch activities.
• Cooperate with the R&D unit in the production phase of a new product consists of preparing the master sheet, forecasting, selection of the brand name, and all artwork of logo package.
• Plan and implement digital marketing campaigns and all activities coordination. (Instagram, website, Linkedin, etc.).
• Order brand reminders for the sales team.Report to the sales and marketing manager.