SEO Specialist

Job Description

Responsibilities:

• Conduct keyword research to guide content teams.
• Review and analyze client sites for areas needing improvement.
• Develop and implement link-building strategies.
• Analyze website traffic and user metrics.
• Stay updated on SEO and integrated marketing trends.
• Collaborate with web developers and marketing teams to ensure SEO best practices.
• Identify and optimize local SEO opportunities.

Requirements:

• Proven experience as an SEO specialist or similar roles.
• Familiarity with relevant tools and web analytics tools.
• Understanding search engine algorithms and ranking methods.
• Excellent analytical and problem-solving skills.
• Ability to work independently and within a team.
• Strong oral and written communication skills.